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Mercedes appoints truck sales director

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Mercedes-Benz Trucks UK has appointed Sam Whittaker as its National Sales Director for trucks.

Whittaker joined Mercedes-Benz UK as a trainee in 1992, and since 1997 has worked for the truck business unit in a succession of increasingly senior management positions covering all aspects of vehicle sales, marketing, key account management and aftersales. His most recent role was that of Customer Service & Parts Director.

As National Sales Director Whittaker will be responsible for all Mercedes-Benz and FUSO new truck sales and used truck remarketing activities. He will also oversee the manufacturer’s rapidy developing Truck Connectivity business, as well as its TRUCK Training and Product Demonstration operations, and the new Mercedes-Benz Truck Experience Centre at Wentworth Park, near Barnsley.

The centre is being developed with upgraded training rooms, a new cafeteria and a range of event facilities, that will be available to dealers, major customers and key account managers. The site also has an off-road course for Unimog and all-wheel drive training.

Whittaker continues to report to Mercedes-Benz Trucks UK Managing Director Mike Belk, who said: “With his extensive UK market experience in both sales and operations, Sam is ideally placed to drive the Mercedes-Benz Truck sales business to further success.  His background, coupled with our structure, means we are ideally placed to provide a holistic and fully integrated sales support set-up for both established customers and new prospects.”

Whittaker added: “In my time at Mercedes-Benz it has been my goal to have an extensive network of trusted relationships with customers, suppliers, our dealers and colleagues. I’m passionate about delivering on our ‘Trucks You Can Trust’ brand promise, and looking forward to getting stuck into my new role.”