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Iveco Needs Industry Help To Tell Its 40th Anniversary Story

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Iveco is calling on drivers, business owners, industry media and employers past and present, from around the world, to join in its 40th anniversary celebrations by contributing to a special book sharing memories from the company’s four decades of building vehicles.

IvecoTo help celebrate its special birthday, Iveco has set-up a dedicated website at www.iveco40.com, published in 14 languages, and is encouraging people to share their Iveco stories in pictures or videos. Every week the contribution with the most votes on the website will be featured on the homepage and shared across Iveco’s social networking platforms, before the top 40 are selected to be published in a special book dedicated to the anniversary. Entries close on 30 November 2015.

Stuart Webster, Managing Director of Iveco in the UK and Ireland, explained: “Iveco brought together five great companies into one global brand, which boasted more than 150 years of combined experience. Since the very first Iveco vehicle rolled off the production line, our models have gone on to travel many millions of miles by our customers’ sides. That’s why we are reaching out to everyone who has been touched by Iveco, and inviting them to help tell our 40-year story.”